MARKETING, WHAT'S THAT?
Bringing a product or service
Advertising? Promotions? Social media?
Marketing is all of this, and much more. ‘Market-ing’ is about everything you do to bring your products/services to market. Research, design, advertising, leaflets, sponsored posts on social media, exhibitions, are all marketing tools at your disposal.
Often though, people focus too much and too early on these tools, wasting precious time and money...